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My main interests are system dynamics and multi agent simulation used for support of business and marketing decisions (e.g. modeling of consumer markets) and in business education (e.g. development of open source business simulators). Amongst my other interests are applied marketing research, relationships between academia and industry, financial literacy, mind and concept mapping.
Research into the awareness and understanding of the general population regarding the work of St. Jude. Research into the behavior of donors to St. Jude.
Researcher in sustainable production and consumption, the service economy, energy markets, and electricity balancing mechanisms.
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