Rosanna Garcia

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Rosanna Garcia

Affiliations

Northeastern Univerity

ORCID more info

No associated ORCID account.

GitHub more info

No associated GitHub account.

No bio entered.

Research Interests

consumer market forecasting, diffusion

Firm explore-exploit of knowledge

Rosanna Garcia | Published Monday, March 28, 2011 | Last modified Saturday, April 27, 2013

The basic premise of the model is to simulate several ‘agents’ going through build-buy cycles: Build: Factories follow simple rules of strategy in the allocation of resources between making exploration and exploitation type products. Buy: Each of two types of Consumers, early-adopters and late adopters, follow simple purchase decision rules in deciding to purchase a product from one of two randomly chosen factories. Thus, the two working ‘agents’ of the model are ‘factories’ and […]

Alternative Fuel Design/Consumer Choice Model

Rosanna Garcia | Published Wednesday, September 22, 2010 | Last modified Saturday, April 27, 2013

This is a model of the diffusion of alternative fuel vehicles based on manufacturer designs and consumer choices of those designs. It is written in Netlogo 4.0.3. Because it requires data to upload

Under development.

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